Doug Battista, Jenny Craig’s President of North America Field Operations, is a business leader with a long and focused career. As far back as high school, Doug Battista knew that he wanted to work with people and so after graduation, enrolled at Niagara University where he obtained a BS in Travel Tourism and Hospitality Administration. As his interest in business intensified, Doug Battista continued his education at the University of Hartford, earning his Masters in Organizational Behavior and thus setting into motion events that would lead this East Coast native to relocate to California.